Digital Data Coordinator

• Tip: Full time
• Nivel: Senior
• Experiență: Mai mult de 5 ani

• Departament: MARKETING
• Locație: București

The Digital Data Coordinator plays a key role in leveraging data to drive decision-making across content, advertising and digital product teams. This position is responsible for analyzing digital performance, generating insights and developing data-driven strategies to enhance user engagement, optimize content and support business growth, particularly within the Video On Demand (VOD) ecosystem.

What you should do:

• Analyze and interpret data from multiple sources to uncover trends, provide actionable insights and support strategic decision-making.
• Prepare and maintain daily performance dashboards for the advertising sales and content teams, ensuring timely and accurate reporting of KPIs.
• Track and evaluate internet traffic patterns, user engagement and platform functionality to identify areas for optimization.
• Forecast and monitor key business performance metrics, providing regular updates and strategic recommendations.
• Collaborate with advertising, content, VOD and cross-functional teams (Product, PPC, CRM, Customer Service) to align analytics with overall business goals.
• Support product development initiatives by identifying user behavior trends and contributing data-backed recommendations for feature prioritization.
• Use data to shape and evaluate subscriber acquisition and retention strategies.
• Provide insights on content performance, audience preferences, and market trends to inform content strategy and acquisition.
• Encourage a data-centric mindset within the VOD team by promoting best practices in data usage and performance analysis.
• Coordinate and support the digital analytics team to ensure alignment on data priorities, efficient workflow, and consistent analytical methodologies.

What we want you to know:

• Strong analytical skills with experience in statistical analysis, reporting and dashboard creation (Excel, SQL, Tableau, Power BI).
• Familiarity with digital advertising metrics, web analytics tools (e.g. Google Analytics) and VOD platform analytics.
• Excellent communication and presentation skills, with the ability to translate complex data into understandable insights.
• Experience working in a digital media, entertainment or technology environment preferred.
• Proven ability to collaborate with cross-functional teams in a fast-paced, data-driven environment.

Sure you are interested

How we work: Hybrid

What we offer: Medical allowance, holiday vouchers, various employee discounts, office fruit, office massage, employee assistance program.